Alabama’s Music City

When Muscle Shoals comes to mind, it’s synonymous with music. It’s the music you know and love, the tunes that linger in your memory, and the melodies you simply can’t shake—the unmistakable Muscle Shoals Sound!

A Muscle shoals music journey

Music legend Rick Hall put Muscle Shoals on the map with FAME studios in the 1960s. Icons like Aretha Franklin, Etta James, Wilson Pickett, and Clarence Carter recorded there. The Swampers, a group of session musicians, played a role in the studio’s success. Discover the ‘funky, hard, down-to-earth’ sound and the story of how we became the ‘Hit Recording Capital of the World’ in the documentary.

Before you visit, watch it on YouTube!

We rocked the world self-driving audio tour

Audio Driving Tour

Get ready to immerse yourself in the heart of musical history with our self-guided driving audio tour. We’ve curated a three-hour journey that takes you through the iconic streets of Muscle Shoals, Sheffield, and Tuscumbia, where the iconic ‘Muscle Shoals Sound’ was born. Available locally on CD and online, our tour provides accurate driving directions and a rich historical narrative, bringing to life the vibrant music culture of this region. We’ve even included day trip suggestions to explore the nearby historic attractions to maximize your experience. Whether you’re a devoted music enthusiast or a curious traveler, our tour promises an authentic and unforgettable experience.